iflix viu astro business model breakdown

iFlix Business Model Breakdown Analysis vs Netflix, Viu, Astro

Ben Lim Business Model, Finance, Investments, Startups Leave a Comment

iFlix is a subscription video-on-demand (VoD) service focused on emerging markets. Its global headquarters are in Kuala Lumpur, Malaysia and they are present in 25 countries today with 150 content partnerships and dozens of telco partnerships. They self-funded via their own fund, Catcha Group for $30 million. They recorded 200,000 subscribers by Nov 2015. Today, they have raised more than …

unlimited runway startup funding cash flow

Unlimited Runway – A Vital Startup Concept

Ben Lim Business Model, Finance, Funding, Startup Fundamentals, Startups Leave a Comment

Too often I see Startups trying to burn cash quickly to bring in revenues, meaning they have a limited runway vs an unlimited runway. More often than not, I see that these revenues come in short. Upon inspection, they often have not validated what I call Startup Fundamentals. However, to even achieve that in the first place, they first need …

seo sales engine online for Startups

Build an Online Sales Engine for your Startup

Ben Lim Business Model, Guides, Marketing, Sales, Startup Fundamentals, Startups Leave a Comment

Startups depend heavily on early sales traction to get the interest of Investors. Still, most Startups may not know where to start with online sales. This covers content strategy, SEO strategy,  Social Media strategy, Advertising strategy, and lastly to measure your performance for all of the above, we will also cover your Metrics. Tools & Skills Required to drive Online …

startup-pricing-strategies

11 Pricing Strategies for Startups Today

Ben Lim Business Model, Finance, Guides, Startup Fundamentals, Startups 2 Comments

Most Startups we meet have very similar pricing strategies. Here, I will attempt to detail the basic to advanced strategies used by some of the best Startups in Southeast Asia. Different strategies have different effects, so do use this as a guide to handling your sales & marketing challenges! I will split these strategies into two main categories – one …

startup fundamentals - problem solution market monetisation

Early-Stage Startup Fundamentals

Ben Lim Business Model, Guides, Investments, Investors, Startup Fundamentals, Startups 2 Comments

This is a post about Startup Fundamentals. Quite often we see Startups running way too fast and falling hard. We began to think really hard as to why this keeps happening, and how we can help Startups to start flying instead. One of the things that we have developed includes what we call Startup Fundamentals. Startup Fundamentals include a few …

how to kill a startup – burning money

How to Kill A Startup: We Burned 1M USD in 1 Year

Ben Lim Business Model, Funding, Investments, Investors, Startups Leave a Comment

How a Startup Blew 1M USD in 1 year How to kill a Startup, and what we learned from it. Being in this industry for a number of years now, we get to hear all kinds of Startup stories. I will not reveal the founding team behind this to protect their identity, and also to respect their privacy. They have …

SaaS Startup - ARR is a vanity metric

SaaS Startups: Why ARR is a Vanity Metric vs Bookings

Ben Lim Business Model, Finance, Startups Leave a Comment

SaaS Businesses & ARR Some Software as a Service (SaaS) Startup Founders may find themselves guilty of bragging about their ARR (Annual Recurring Revenue) figures. ARR is their latest monthly sales multiplied by 12 to get an annualised revenue figure. That is fair because SaaS businesses often keep the customers they sign on as subscribers, and their churn rate (rate …

business model & revenue model breakdown analysis insights

Insights: The Shopee Business Model & Revenue Model

Ben Lim Business Model, Finance, Startups, Venture Capital Leave a Comment

How Shopee Works – Shopee Business Model Analysis & Breakdown First, let me begin by saying that I initially got curious about the Shopee business model when someone told me their shipping is free (well, not all of it). How great is that for consumers! I got quite intrigued as to how they could recover this cost! So, I did …

25 Startup Business Models for Businesses

25 Startup Business Models

Ben Lim Business Model, Guides, Investments, Investors, Miscellaneous, Startups 14 Comments

Startup Business Models for Startups I will cover 25 Business Models for Every Startup (although some are not really business models) which I think is very useful for any startup entrepreneur or founder that is currently thinking of starting a business or is currently looking for startup funding. Heck, even large corporate should know about these business models, as innovation should be …